Annual Views (impressions) for a boat/vehicle sponsorship?

[Manigotapee]

Hello all,

I once read a great statistic/article that broke down the total number of views that a boat/vehicle sponsorship could provide.  I have searched my fingers off on this site and rest of the internet.  If anyone had a link to that article and they wouldn't mind sharing, I sure would appreciate it!

Thanks for the help!  

Thomas

[BillyBob]

This is from the BASS Elite package sent out to help with title sponsors.

Our Athletes Travel between 500 1,500 miles during each event generating $1.38/mile in exposure value

Our Statistics 55k attendance 11 events 77% increase / Internet page views vs. 2007 28% unique Internet users increase vs. 2007 TV impressions - average HH TV impressions were 208,462 ESPN Media properties provided regular tournament updates on ESPN News and First Take. ESPN TV and radio affiliates provided local marketing support 2008 Toyota Tundra Angler of the Year interviews aired on Mike and Mike in the Morning and First Take Press Coverage from national newspapers and magazines generating over $4.4M in advertising equivalency, 1,400+ articles with a combined circulation of over 188 millionOur Playing Field Professional Anglers fish from their own boats all days of competition competing for over $11M in cashMike and Mike in the Morning

 

Hope this helps.

[Sam]

Thomas,

The major problem facing everyone who wants to get sponsored is the economy.

You will now face an additional challenge as many businesses will pull back from donations and sponsorships.

The non-profits will take a big hit next year (2009) followed by manufacturing and retail.

So not only do you and all the other guys have to continue to keep seeking sponsor money, but you will now have to sell yourself strongly and tell your prospective sponsor why you can help him/her bring in more sales to their company.

2009 should be very interesting regarding sponsors, both current and prospective.

Please keep us posted.

Merry Christmas  

[CaptTodd]

Well I can say this after having my first truck wrapped and had it on for about a year, more people knew me by my truck than anything else.  My new truck is in the design stages.  It definetly works.  The company that is doing it saw tremendous benefits from the first one and that is why they are doing the second one too!  It does work but it has to be "eye catching".