When I find a soft plastic bait I like, I will generally keep three colors max. A lighter/brighter color, something medium like green pumpkin or pumpkin and something dark. And before changing baits I will change color.
For example for Rage Bugs, I have Bama Craw, Green Pumpkin and the dark black/blue color.
Zoom Lizards are weird for me because as far as I am concerned they only come in one color.