New bait for me this year was the Gary Yamamoto Hula Grub, an old bait, in dirty plum, which was a fish catching machine. I was trying to figure out why and I think it is basically the same profile as a small football jig/trailer, except with an extremely slow rate of fall, depending on the bullet weight you use. I fished it wacky, weightless, in heavy cover, pegged, unpegged, clear water, dirtier water, down to like 15 feet of water. It just worked over and over again in terms of generating bites. I also found it surprisingly durable for a GY bait and it still got bit if I rigged it differently after it got torn up.
I've never had much luck fishing a chatterbait, but I made some changes that worked. Changed from 3/8 to a 1/2 oz, and from a "chatterbait" TM to a locally made bladed jig. Changed to a 4.5 spunk shad trailer. And mainly used it in low light conditions (dawn/dusk). That seemed to be the formula for me. I used a white/pink version and probably caught 50ish fish on that setup, many of them decent, and also many pike and even one big walleye.
Lastly a keitech tungsten casting jig.
Those three baits were probably 30% of all fish I caught this year.
I had many similar days with a Ima Finesse Popper, which is also tiny. Same deal where bigger topwaters weren't working, then switched and it got bit quickly.
I don't know why, but I don't get bit nearly as much on big/loud topwaters anymore (large spooks, whopper ploppers), whereas previously big smallmouth were committing suicide on them. Not sure why the change. The only thing I can think of is that the ubiquity of the Choppo/Whopper Plopper has made fish wary of big/loud topwaters in general.