Not paying a premium just because it's a certain color and has their logo on it. I enjoyed watching some of their videos individually when they actually showed fishing and fishing techniques, more so than vlogging. Rob was one of the first YouTube fishing channels that I remember watching. Now I do about anything to avoid their clickbait thumbnails and videos. I don't plan on buying their overpriced Chinese baits, so I'm not watching videos where they are pushing their product to give them views. If it gets kids into fishing, so be it. But I've moved onto other channels that I feel like I actually learn something from.