LOL, I wish it were only one.
To the OP's second question, "reasonably priced" is subjective. Cost per fish, IMO, hardbaits win. The initial startup cost seems steep but I've caught a TON of fish on my original Mattlures Hardgill I bought a few years ago.
For round numbers, say it's been 100 fish (seriously, conservative estimate). I think back then I paid $50 for the bait. That comes out to $.50 per fish. Compare that to the cost of a bag of senkos or some similar "premium" bag of plastics and it's apparent to me that the hardbait cost per fish is comparable to the soft plastic costs. If you compare it to the hollow belly swimbaits, there is no chance. Those get torn up fairly easily and a lot of times are rendered useless after one fish.
A lot of times it comes down to what you want to catch. Since picking up a swimbait stick many moons ago, my PB has been broken numerous times. My average fish size has increased. I've decided those are the fish I want to catch. It's not for everyone but you never know until you try.
Some quick examples of stuff that will catch you fish, using the low end of the cost spectrum:
Hardbait: River2Sea S-waver, 6" BBZ, Slammer
Soft bait: Any of the line-thru swimmers, 6" Hudd, 316 Mission Fish