the 50% off clearance is only on line, lures, and terminal. rods, reels, and combos are 25% off.
also, make sure the red tags have .97 or .47 cent endings. Red tags are used for a few different things. If it has a red tag and ends with .99, it ain't clearance. If what you saw was .97 or .47, go back and take it to the register and have them ring it up to tell you the price.