I have a 7' M Johnny Morris Signature Series casting rod, it is a fine rod and a good value but it pales in comparison to my G. Loomis rods. Yes, it does have an excelent reel seat and maybe the best guides out there but it is no were near close to the sensitivity of a Loomis GLX or IMX. The action is totally different. It is more of a moderate-fast rod. I find that this rod does well with lighter crank baits but not so well with jigs and senko type baits.
I have tried buddy's extreme and tourney special and I thought they were also good rods for the money. It would be hard to find a rod of the same quality at the same price but I would not compare them to higher dollar rods.
Bottom line, I guess, is one needs to fish both and find what fits that persons fishing style, comfort level, and wallet.