You gotta think outside the box. For example, today i fished a river by my house that is notorious for the bass not biting. Most people get skunked there even though there are tons of bass there. I was throwing my usual texas rig, then my usual wacky worm...nothing. i switched to a squarebill crankbait and a spoon and still nothing. Than out of nowhere i decide to put on the only topwater frog i own, bought it over a year ago and never used it. First cast WHAMM! 4LBer, than a 3lber. Anyways just be versatile, some of these fish have seen it all. Sometimes all you gotta do is change your game up. And try to master many different lures