I this quite a bit at night for bass, walleye, hybrids, and stripers. I have several spots on the lake I like, but my favorite is the tail water right below the dam. The river opens up directly below the spillway and is basically a large 2 or 3 acre pond with slight current(unless the dam is generating) and river flows out of on the end opposite the spillway. There is a point that comes out where the actual river starts from the pond and the point is split in two by the river and by a spring fed Creek that flows out of the mountain up the road. There are always LOTS of big shad schools and all the fish congregate in those channels along the point. I've fished there for years and tried every lure you could think of, but all I've had any success with is hard and soft jerkbaits, and pulse r swimbaits in the larger size. I mainly only use 2 colors, unless it's a bait that doesn't come in white or black. Then I either buy shad colors or buy what's on sale and rattle can it white or black. The fish seem to like white on moonlit nights more and black more the darker the night is. I mostly use floating jerkbaits because most of the water is 2 to 4 ft deep with a rocky bottom that captures a lot of my lures. As I said it's a multi species hole and some nights any fish will bite a bomber b14a(the small size with 2 trebles), sometimes they hit the b15a, or even ripplin red fin better. On super clear nights when the dam hasnt ran in a while and the water is shallow I do best on a rapala f11 in silver. I might catch a walleye, largemouth, small mouth, hybrid, striper, or big brown trout all from the same hole on just a few casts. My most productive baits are bomber b15a, b16a, and the new long cast minnow in albino when the moon is out or purple(black back, purple belly) when it's cloudy or not much moonlight. I also do well with a white ice super fIuke rigged on a keel weighted swimbaits hook, or even a small jighead if there isn't much wood or weeds retrieve them much different than in the day. I seem to get more and bigger bites at night by slow rolling steady or by only pausing if I hit bottom with the hard jerkbaits, and by fishing the soft ones on bottom and letting them flow with the current. For the most part it definitely pays to experiment though so you may do better with a different retrieve on your homewater. I always use baits with rattles on dark nights as well to help the fish find them. My favorite baits are bomber long a's, Smithwick rogues(I use the floating shallow version), rapala f11 in silver,ripplin red fin, lucky craft flash minnow, storm thunderstick, and if it's really difficult to get bites or I'm mainly fishing for trout or walleye for table fare, I always seem to do better with a smaller jerkbaits like a rapala f9 or the largest size of the yo Zuri pins minnow. I try the shad colors if they don't have white or black from the factory, and if they don't produce well, spraying them white or black usually makes a big difference.
I've heard of guys catching them on white spinnerbaits and I have has a really good night on a white spinnerbaits net dock and pier lights, but for the most part I use the jerkbaits because there's no telling what will bite next. Also I've night fished for about 20 years and black baits have always been my bread and butter. I use to get in the boat and only carry black buzzbaits, spinnerbaits, chatterbaits, swimbaits, jigs, worms, and creatures. Then a buddy turned me on to the jerkbaits and now that's where I like to go 90% of the time. I've tried all these baits and lots of others at this spot but the jerkbaits are all they seem to want. Plus It's just so much fun catching a 19"brown, 4 lb small mouth, and 15 lb striper on the same lure casting at the same spot. I know a couple guys that use black or white crankbaits at night also. Matter of fact the last night club tournament I fished was won by a guy fishing a black dd22 and white Norman nxs crank. Definitely try it out fish eat regardless of if it's dark and between the silhouette, vibration, and or rattles or scent, they can probably have no trouble finding a clear hardbait at night. Good luck and let us know how u do