This is a very easy topic, and I would not hesitate to purchase any lure or reel directly from china, and instead of going to the oem direct, do your research....Pure fishing owns almost every brand for fishing reels and lures, and they are part of a publicaly traded company named Jarden, which has to disclose all info to the public including...oem's who build product, profit statements, where shipments are sent and when they clear customs...all that info can be found online by digging a bit, and most of it is already done for you, as people have figured this out...Ever go to Gander mountain and look at the GSX baitcaster and then hold up the Quantum Kinetic.....Gander used to be made by Pinnacle, then pfueger and now it's blatent Quantum...If looking for lures, especially the Japanese lures made in china.....that we pay $20 for....Just find the yahoo site that does more business per year than ebay, and type in Savage 4 play fighter, Segmented Swimbait, S curver swimbait, lake Police, Water Bomber....that will take you to the OEM who makes all bass pro lures, storm, live target, Spro, Savage which is Okuma, and some of Sebiles lures as well.....You can also type in glitter filled Vibe.....and bam....only 10 min on retail site, if you want a batch of soft baits made or custom colors of a lucky or something, then find a trading company carrying the lure, and if they offer a "suit" for any brand...don't trust that one....Reel legit lures and reels at great discount only come from honest sellers, not the ones selling Papala or Duel, or Power pur.....They drop hints, colors will be the same as the "custom painted Japanese Lures" on ebay, as patents don't hold weight, but if you order a Japanese lure like the Ima flirt, they will not put Owner hooks, but instead send VMC to usa, and lure will be tagged under either china oem stamp, no stamp, but usually the stamp where lure is sold in Europe or Australia....I have gotten fakes, but I don't mind good quality fakes, I love Academy H20 Express Cranks, and just like soft baits in america which are mostly made in Georgia and Alabama.....only 3-4 oem's make 90% of Pradco, japanese Lures, and all the brands you want....as far as reels, you get what you pay for, so don't expect an Okuma Helios for $50....You can get them super cheap if willing to go to wholesale side and purchase 500 moq of one size of reel....SOme of those baitcasters that are 11 ball bearings for 39 or 29 on ebay are only 15-20 ea on retail china site, and if a real is a tica, or other reputable OEM's which make the reels for Abu,Pfueger, Okuma etc..The reels on that oem's site or china brand or ausi brand can be found from trading company and my guess is they are real deal,only missed quality control for scratches, small blemishes, or simple over stocks as they give 3 year warranties and honor them if you send them back...My buddy sells many at flea markets and it's hit or miss, but you can get awesome looking reels everyone will try when they pass by your booth and know fishing....
Hope that helps, be careful with braid, spectra and dyneema are owned by honeywell and two japanese companies and those patents are honored, however many braids in the usa do not have dyneema or spectra on package and guys love them and they are sold in all major catologs..I believe it is simply dacron, or just a variation of dyneema sk-65 or sk-71 as I know they can change formula just a little bit and it is just as strong as dyneema and with all the techonology we have given the asian manufactures, they can copy and often do it better on their own, plus do you really think Pinnacle has strong quality control??? or Okuma is watching over the Savage line of lures, or is it a coincedence every suspending jerkbait looks like the megabass ito 110? Lucky strike, academy, cabelas has the raad swimmer which is similar to storm, live target and sebile magic swimmer and I know for a fact all are made in same place. I have done well with swiimbaits, and frogs, topwaters etc. over the years, it is just tough to sell them, so I just order 10 and give a few to friends at cost and if I lose a $30 lure, I only paid maybe $5-$8....Otherwise I can't afford those lures, and since it is global market, you would be foolish to not take advantage of it and if you ever go to Icast, you can get reps to tell you all the secrets and subtle differences between lures, as their are differrences in internals....Never buy any lures on ebay in custom paint, especially without a box.....I still go to tackle warehouse for a few of the lures I cant live without or chance having even a lure with a slight imperfection....Sammy, Flatt Shads, Magic Swimmers, Little John, Stacey, and boil trigger, and gyron, but the gyrons from China are super nice and have same action, weight, better color.....you will find if you look, and willing to stay up late as I am tonight to instant message a company you build a relationship with, and trading companies will get you anything you want and be honest with you.....If 200 is moq for a lure you love and want to save big bucks, ask for an assortment of 200 pieces and get some friends to chip in and create a custom color fish have never seen.......same with custom pvc hand pours like Skinny Bear, Cover Craws, Spindle, Jackall and all overpriced japanese cheap softbaits that float and we love.