I haven't got obsessed yet, but a question for all you people that follow it, I added Hank cherry on FB (and yes he occasionally has talked to me, omg ) anyway, he posts videos of damiki, Denali, an Abu Garcia. Is there diff levels of sponsorship? I mean I thought if you was sponsored, you was 100% sponsored. how can he be sponsored by Abu and Denali, since Abu makes both rods and reels, wouldn't he be using both. like Ike( just using him as a reference do blast me, please) also Damiki makes rods aswell, I am sure there is an easy answer, I just wondered.