I think they all do a decent job of matching feature sets and price points to what the market desires. Sometimes, there's a singleton that doesn't add up.
I'd be surprised that any of the rebranded Doyo/Banax/other had any design input other than specifying a bearing grade or main gear material. Maybe knob design, since those are somewhat unique.
Not too much from Diana lately turns my screws. A couple reels are sweet, but most are meh to me. Their heyday was the mid 2000s. Then again, o feel the same about most other companies.
I've never considered resale when it comes to hobby purchases. Buy cheap and buy twice, maybe even three times. I've never owned a Lew's, though I'm sure they're nice. They don't turn my screws at all.
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