The G.Loomis warranty is fantastic. I used it for the first time recently, and was very impressed. You can either enter your information online or over the phone, giving them your credit card info and address. They send you a brand new rod, which took only two days for me, and all you have to do is place your damaged rod in the tube they provide and slap on the prepaid shipping label also included. St. Croix has a discounted shipping program that costs $10, but you must supply the tube to ship it to the factory. I own g.loomis, st. croix, daiwa, carrot stix and all-star rods. Almost all provide great service, but for quickness and least hassle, g.loomis is the way to go.