It's no secret that spring (pre-spawn) is a great time for lipless cranks. We expect and accept questions about frogs in the summer, so why not lipless cranks in the spring? Folks are making too much of the influence of the Classic IMO.
I just find that SK crank and lipless run great or they have issues and need tinkering. And I think a lot people buy baits, use them for an hour or so with little or no success, then say they suck, and sell them. It has happened on here and other boards I belong to. My personal favorites were the Rogue's after the 2005 Classic, chatterbaits after Rick Morris in 2006, and the original Sexy Shad craze in 07 I believe.