Ok I have to jump in. I didnt know anybody was gulible enough to believe those adds. The kicktail was NEVER banned from any tournament, neither was the walking worm, or any other highly advertised infomecial bait. Here is a little hint. When the article you read is outlined, its an ad. It is designed to look like a real article but its just a tricky ad. As for the first swimbait, thats a tough one because eveything is considered a swimbait now. The term "swimbait" originated with the soft bodied saltwater baits like the old worm kings. As for the best of the multi jointed shad baits, I would have to say the 3:16 freestyle shad.
http://www.316lurecompany.com/images/lures/freestyle/sfslav.jpg