Pure fishing buying more brands

[BassCats]

Fin noor and Van Staal 

 

from Zebco

 

https://sgbonline.com/pure-fishing-acquires-fin-nor/

[FishTank]

I got a Fin Noor dry bag for Christmas and it had a Pure Fishing inspection tag inside it.  Go figure.

 

I also noticed at my local Cabelas> Abu Garcia reels were labeled "Pure Fishing - Berkley".

[MN Fisher]

16 minutes ago, FishTank said:

I also noticed at my local Cabelas> Abu Garcia reels were labeled "Pure Fishing - Berkley".

Pure Fishing has owned Garcia and Berkley - along with Stren, Penn, Shakespeare, Pflueger and other brands for years.

https://www.purefishing.com/our-brands/

 

PF was originally owned by Jarden, purchased by Newell-Rubbermaid in 2015, then sold to Sycamore Partners in late 2018

[FishTank]

1 minute ago, MN Fisher said:

Pure Fishing has owned Garcia and Berkley - along with Stren, Penn, Shakespeare, Pflueger and other brands for years.

https://www.purefishing.com/our-brands/

 

PF was originally owned by Jarden, purchased by Newell-Rubbermaid in 2015, then sold to Sycamore Partners in late 2018

I had heard of this but I thought the label was odd in that it actually said "Pure Fishing".  Not many shoppers would recognize that as a name brand. 

 

I purchased a Revo Winch last year and the display model tag read Abu Garcia.  I remember it since I wanted them to match Amazon's price. 

[OkobojiEagle]

10 minutes ago, MN Fisher said:

PF was originally owned by Jarden,

There's more history than that...

[MN Fisher]

4 minutes ago, OkobojiEagle said:

There's more history than that...

Well, ya - Berkley acquired Fenwick in 88, Garcia in 95, created the 'Pure Fishing' label in 2000 and grabbed up Johnson...yada-yada-yada. Jarden bought the whole schmeer in 07.

[Bigassbass]

I've owned several Penn reels and one Finn Noor rod and reel combo, neither of these brands lasted or was even usable after a couple of years use.  Wouldn't buy either ever again Shimano or Daiwa is the way to go!

 

[redmeansdistortion]

7 hours ago, Bigassbass said:

I've owned several Penn reels and one Finn Noor rod and reel combo, neither of these brands lasted or was even usable after a couple of years use.  Wouldn't buy either ever again Shimano or Daiwa is the way to go!

 

I guess this depends on what you're doing.  I do a lot of work for charters in my area and most of them use Penn, both spinning reels and conventionals.  Doesn't matter if it's a musky or walleye charter or a salmon/steelhead charter, Penn is usually their go to brand because they meet a happy medium between cost, performance, and reliability.  I'll say this much, on the Penn conventionals, they never really need much of anything outside of a cleaning and lube.  Worst case is you have to replace an anti-reverse pawl but I don't encounter that often.  With their spinners, the most common issue I find is their line lay, but that's very easily fixed by shimming the spool and Penn even includes them just in case.  I have yet to put my hands on any reel from a well established manufacturer that suffered some sort of catastrophic failure.